Digital Strategy

 

We take a user centered approach to create a digital strategy that begins with research. We learn the behaviors, desires, and pain points of your customers and employees. This helps us develop a digital strategy tailored to address their needs and wants throughout all touch points of their digital experience.

From internal functions and back office operations within your business to marketing, branding, and technology solutions, we craft a clear roadmap that orchestrates all relevant digital channels and tactics into one actionable plan.

 

 

 

 

Digital strategy

Our Expertise

Strategy

We use the data we collected from our research to collaborate with your team to map out the customer journey, layered with insights and opportunity areas at every key touchpoint of the journey.

 

  • Ecosystem Mapping
  • Customer Journey Mapping
  • Customer Engagement Roadmap Creation
  • Service Design
  • Technology Stack Design
  • Marketing & Ad Campaign Design
  • Email Marketing Strategy

Implementation

We outline tailored multi-channel solutions for your customer’s entire journey (pre, during, and post). We rely on our extensive network to ensure that your strategy makes it into fruition.

 

  • UX/UI design – website
  • Visual communication design
  • User testing
  • Prototyping
  • Content & Copywriting production
  • Engineering/Development 

Management

Now that your strategy has been deployed, we work with you to ensure you focus on the right metrics that measure growth and establish feedback loops for continuous improvements and to time scalability.

 

  • Analytics
  • Optimizing Strategies
  • Maintenance

 

Coaching

We understand that you and your team are self reliant and capable of handling the backend work but might not have the time to do the user research or expertise to strategize. For this being, we check in with your team on a weekly basis to ensure your still on the right path, or stay accord to the strategy we created for you, understand metrics and distilling the meaning of the data into actionable goals or to ensure you’re reaching your goals. As well as looking for opportunities to enhance your user experience and to drive new revenue.

  • Analysis
  • Optimizing Strategies

Is this something your firm needs help with?

We value collaboration.